For people who are fans about football, CR7 and/or Real Madrid CF Team just go there. Get out from Santiago Bernabeu metro station; at the left side of my hand I saw one of the big stadium. OMG! this is home of Real Madrid CF, a place where my dream come true! I took a look, went around, took a tour inside and of course watched a football match. It was remarkable stadium with four floors to watch the football match and so many trophies inside surround a lot of space around stadium. I can say it is one of the best stadiums due to capacities, esthetic and function. Time of match is on, I wanted to say the first time that I saw the crowd of thousands football fans come to cheer and how the Madridista passionate about football and how they´re cheer. The feeling was really touched to me.
Last week, they announced to renovate the stadium by Real Madrid CF president Firentino Perez who states, “We want it to be the best stadium in the world with the most possible comfort, an icon at the vanguard of modern architecture – the best stadium in a special setting, unique and spectacular”. The stadium renovation is inspired by Rome´s coliseum that architect called it intelligent skin of the roof. Design and construct by collaborate between two companies GMP architekten, Germany and Catalan company L35 Ribas. In 6 minutes 3D video view on official club website of plan show that it will keep Santiago Bernabeu stadium to be one the best in the future when it completes in 2017. I am pretty sure it will win some prizes of architecture on RIBA, the world best architecture or Architizer, etc. The cost estimate is 400 millions euro.
It is huge budget, isn´t it? Where this money comes from? It reminded me how business like football that mostly it´s depending on sponsors make money. It is must from advertisements: a place and spectacular match competition that can reach millions people watch it. When I visited London, I saw at underground way and Picadilly Circus Square there were some many advertisements but its were really organised. I thought what the smart governors they did to made money! As well as the companies do the same way of benefit because there are so many people catch public transports every day and pass through importance square; it is on of the best way to reach their costumers. I have watched on TED talk presentation by Seth Godin “how to get your ideas to spread”. He describe people like ignorant and they do not like very good, very good is boring, etc. Hence, the video animation of advertisement will reach of people at remarkable place like Real Madrid CF stadium. As believe for companies: Microsoft, Coca-Cola and other companies have announces for financial aid to renovate the Santiago Bernabeu stadium.
mrleenote 